“Green is the new Crimson”

When this well-known institution of higher education needed a new tablet-optimized website that delivered static content, multimedia, custom infographics, big data visualizations, and an interactive timeline, Black Pepper provided the user research, interactive strategy, information architecture, and design direction for the new site. In addition to providing the latest metrics on the University’s commitment to sustainability and reducing its carbon footprint, the site challenges the community to help meet their ambitious green goals.