We can’t all be saving the planet all the time. Sometimes we just design Web sites. Don’t get me wrong–they are all beautiful, fun, friendly, and informative Web sites. But some days we just have to acknowledge that any work we do is a couple o’ degrees away from the greater good. In recognition of that fact and to bring some purpose to our daily grind, Black Pepper has donated 2% of our profits to the Nature Conservancy’s Plant a Billion Trees campaign. Each dollar of Black Pepper’s donation will plant a tree in the Atlantic Forest in Brazil.
If you’re wondering what trees and Web sites have in common, keep this mind as you’re trimming yours or admiring others’ this holiday season. Our digital media work is not just about saving paper, it’s about building thriving communities and supporting a sustainable future.
We thank all of our clients for their help in making this gift possible. And we’re looking forward to a happy 2012. Best wishes from us to you and your families this holiday season.